Hello, I'm

Benjamin

Freelance personal finance copywriter

My grandfather used to tell me to “look after the cents and the dollars will look after themselves”.

Want me to help your audience embody this timeless piece of wisdom?

You've landed here because:

Services

Here is what I currently offer to clients.

Content writing

Words that educate, inform, and engage.

Video is having a moment, but the written word remains a powerful way to add value, build trust, and increase brand awareness in your industry.

Content writing encompasses:

  1. Articles and blog posts. This encompasses explainers, educational content, how-to guides, etc. 
  2. Case studies, and
  3. White papers. 
Copywriting

Words that convince, persuade, and sell.

Copywriting encourages your target audience to take a specific, desirable action such as buying a product or signing up for an email list.

Copywriting encompasses:

  1. General website copy.
  2. Email sequences.
  3. Sales and landing page copy, and
  4. SEO copy.

Pricing

Here’s what I do well, how much I charge, and what’s included.

Content writing

$0.50/word

Copywriting

$0.85/word

Portfolio

Some of my recent work is included below (in most cases without a byline). 

Contact me for additional samples or to enquire about your project.

What is the cash-stuffing method? Overnight trend or here to stay?

In the face of ever-increasing cost-of-living pressures, consumers are searching for new ways to save money.

Is cash-stuffing one potential solution?

What is zero-based budgeting? The process in a nutshell (FourWeekMBA)

Zero-based budgeting is a method of budgeting where all expenses must be justified for every new budget period.

Let’s take a look at the process in more detail.

Five things to consider before refinancing your home (HSD Finance)

Provided you do your due diligence, refinancing can be an effective way to lower your repayments.

Here are five things you need to consider.

Here's how to avoid these five common bank fees (Lavish Green)

Banks often tout the benefits of opening a savings account and then charge fees that erode those benefits.

Maintenance fees, ATM fees, and more.

Five ways to increase your credit score for a mortgage application (HSD Finance)

If you’re reading this article, chances are you understand the importance of a good credit score in a mortgage application.

But how do you increase it, exactly?

What is financial resilience and why is it important in 2023?

For those of us under 40, the monetary response to COVID-19 has propelled inflation to a level not seen in our lifetimes. 

Let’s talk about how to best navigate it. 

Testimonials

Gennaro Cuofano Founder, FourWeekMBA

Ben is the most insightful content developer I've worked with, able to perform a wide array of research into many business topics and break them down, analyze, and easily explain complex concepts.

Ben is not just highly skilled but also incredibly great to work with, and able to perform the most advanced research with the minimum input. It's hard to find professionals as good as Ben.

About me

Hey! I’m Benjamin, a freelance content and copywriter as well as the founder of Stevens Content. 

Who do I work with?

My clientele comprises personal finance brands, banks, credit unions, fintech companies, wealth management firms, and financial planners.

I also enjoy long-term relationships with clients in healthcare and cybersecurity.

With the above said, I’m happy to talk to any individual or company. It doesn’t matter whether your interests lie in financial literacy, financial fraud, or something in between.

What do I bring to the table?

I’m an honest, disciplined, and curious writer who is an eternal optimist at heart and does not take life too seriously. 

I write content that:

– Builds a connection with the reader and makes your brand approachable.

– Touches on pain points specific to a particular market segment (e.g. founders, AP teams, insurance-lovers, whoever), and 

– Educates and informs the reader with data-driven copy that does not bore them to death.

In a previous life, I worked in environmental science and became adept at simplifying complex ideas and communicating them to different stakeholders.

Over time, I realised that scientific ideas were irrelevant unless they captured the interest of the intended audience and compelled them to take one (or many) desirable actions.

What stories does the audience relate to? How does a particular study or theme impact their daily lives? In other words, why do they care? 

These questions are as relevant in finance as they are in science, healthcare, cybersecurity, and most other topics, come to think about it.

My other interests

When I’m not tapping away on my keyboard, you can often find me hiking in remote wilderness or chasing storms with a camera in tow.

I’m also an avid reader, gardener, and sports fanatic who enjoys the meditative effect of a well-worn playlist and epic road trip.

Contact

Think we might be a good fit?

Leave your details below and I’ll get back to you within 24 hours. 

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